When Pink Carts first started rolling off the presses, there were a handful of people we knew had to have one right away. They were our friends and family, survivors and caregivers. They shared their excitement and their pictures with us, happy to be involved in raising awareness and funding to fight breast cancer. Among these many supporters was Sandy, a 24-year breast cancer survivor. When we delivered her Pink Cart to her home, she offered us a cup of tea and her story.

This Mother’s Day weekend is particularly special for me as I reflect on the first half of my life spent with my mother and the second half of my life spent with my daughter. At this point it is almost a perfect divide in time and I am awed by the positive influence both strong women have had on the person I am today.

There are few things more colorful than a spring lawn – green, used to be green, yellow, and pink. As you prepare your yard for the warmer months, raking up the dead grass and fall leaves, and hunting down the dandelions that sprout whenever you turn your back, your best companion is a Pink Cart – the rolling pink trash can that’s at its best when it’s working hard. You’ll find that it’s the perfect place for yard waste, tree clippings, garden mulch – even as a place to store your long-handled yards tools during this busy season.

Forty years ago this week, 20 million people rolled up their sleeves to tackle what must have seemed to be an impossible task – cleaning up the planet. On that first Earth Day they should have felt quite inadequate against the challenges that faced them; instead, they were 100% invested in success. Look around and you can see the results of their efforts – cleaner air and water, recycling on a national scale, legislation to safeguard our natural resources, and the promise that if we continue to follow in their footsteps, we will know a better world.

Cascade Engineering today announced the launch of the Pink Cart, a new program developed in collaboration with the American Cancer Society.